Australia

John Mason International Movers teams up with ‘I’m a Celeb’ star to help people emigrate to Oz

Shipping and removals company, John Mason International Movers, has partnered with ‘I’m a Celebrity… Get Me Out of Here!’ star, Iain Lee, to put a fun twist on the rules and regulations of emigration through a series of videos.

Emigrating to any country can be a stressful time, let alone over 9,000 miles across the world to Australia. So to make the process as smooth and as easy as possible, the team at John Mason enlisted comedian, broadcaster and jungle pro, Iain Lee to create a series of fun videos giving advice and information on the ins and outs of moving abroad. The playful videos include ‘Leave It Out’, which gives tips on what you can and can’t take with you down under, including homemade Christmas decorations, fur coats, wicker baskets and even Y-fronts! UK and Australian food goes head-to-head in a ‘Blind Tucker Challenge’, where Marmite takes on Vegemite, Fuze Tea takes on PG Tips and Freddo bars battle Caramellos. And the cheeky Iain Lee is also caught on camera in strawberry-gate round two (but without Amir Khan this time).

Simon Hood, sales and marketing director at John Mason International Movers, said: “With his popularity following ‘I’m a Celebrity Get Me Out of Here’, Iain is the perfect person to partner with to give our customers useful information and advice on emigrating to Australia, with a fun and fitting approach. We want to reach out to our customers in a way that gets the message across without daunting lists and rules, and with a large number of our customers being fans of the ITV show, this seemed like the perfect solution.”

“The videos were shot in the Palm House at Kew Gardens and involved some strange props and contributors, including our jungle-savvy celebrity, three camera crew, one jungle outfit, a packet of Tim Tams, kangaroo meat, roast beef, a British flag, an Australian flag and even a pair of 8XL Y-fronts! The campaign was certainly a lot of fun to create and we hope people will have even more fun watching the videos and getting excited about their move down under.”

As mentioned in the video, Iain Lee said: “If you’re thinking about moving to Australia – don’t be a flaming gallah – contact the guys at John Mason International Movers to make sure your
move down under goes nice and smoothly.”

To view the series of videos, visit www.johnmason.com/moving_to_australia.

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